by Marketers, pack your bags and prepare for your next adventure. In this episode of “What Were They Thinking?” Melissa explores Travel Oregon’s new campaign, “Only Slightly Exaggerated,” which captures the natural beauty of the northwestern state and applies a whimsical anime feel to it, in a style reminiscent of Hayao Miyazaki‘s Studio Ghibli.
Melissa Ward
Melissa Ward is the Managing Editor of BRAND United and Target Marketing. She's been covering marketing creative for over a decade, and is best known for her series, “What Were They Thinking?” which looks at the good, the bad, and the downright bizarre of marketing.
